Become a KHE Experience Partner
We already have customers looking for somewhere to see, hear and purchase KBEATBOX and Soncamedia products. Could we send them to your store?
Join a carefully selected retail network backed by Australia's Karaoke Specialists Since 1991.
We Have the Customers. Can We Send Them to Your Store?
KHE already attracts customers across Australia through our website, social media, buying guides and word-of-mouth referrals.
But there's one question we regularly hear:
“Where can I see and hear one before I buy?”
Our Experience Partner Network is designed to connect these customers with authorised local retailers who can demonstrate the range and offer products for immediate purchase.
We bring the customers. You provide the experience. Together, we create the sale.
Two Opportunities. One Retail Partnership.
The KHE Experience Partner program creates sales opportunities from two directions: customers we introduce to your store, and customers already shopping with you.
1. Customers We Send to Your Store
KHE already attracts customers across Australia through our website, social media, buying guides and strong word-of-mouth referrals.
Many customers want somewhere local to see, hear, compare and purchase KBEATBOX and Soncamedia products before making their decision.
But there's another important factor — immediate availability.
For customers outside Victoria, delivery from our Melbourne warehouse can take anywhere from 2 to 15 days, depending on their location.
During peak shopping periods such as Christmas, or when purchasing for birthdays, parties and special occasions, customers don't always have the luxury of waiting for interstate deliveries.
Many simply prefer to shop locally, knowing they can experience the product, make their purchase and take it home the same day.
As an authorised KHE Experience Partner holding local stock, your store becomes a destination we can actively recommend to these customers.
We generate the interest. You provide the local experience and immediate availability.
2. Customers Already Shopping in Your Store
KBEATBOX is more than karaoke.
Many models combine powerful amplification, wireless microphones, vocal mixing, guitar connectivity and music playback in one convenient all-in-one system.
For music and professional audio retailers, this creates additional opportunities with singers, guitarists, solo performers, entertainers and customers looking for portable PA solutions.
For DJ equipment retailers, KBEATBOX and Soncamedia introduce a new karaoke entertainment category, allowing DJs and mobile entertainers to expand their services with karaoke events, private functions and parties.
For hospitality customers, including pubs, clubs, restaurants and function venues, our range offers opportunities to introduce karaoke nights, private functions and interactive entertainment experiences.
And for home entertainment and family retailers, the same products offer premium karaoke experiences for parties, celebrations and family gatherings.
Rather than replacing the products you already sell, KBEATBOX and Soncamedia can complement your existing range by introducing additional entertainment and performance solutions to customers already shopping in your store.
New products. New applications. New sales opportunities — from customers you already serve.
Your existing customers discover KBEATBOX.
Our existing customers discover your store.
Two opportunities to generate additional sales through one retail partnership.
The KHE Experience Partner Network
Our vision is a carefully selected network of authorised KHE Experience Partner locations across Australia — giving customers a consistent way to discover the range and find somewhere local to experience it.
National and multi-location retail groups are welcome. Our preferred approach is to begin with a single-store pilot, demonstrate the opportunity and explore expansion only when the results justify it.
A Premium Karaoke Display Experience for Your Store
The KHE Experience Partner program is designed for selected retailers who want to offer customers a premium, interactive entertainment experience. Today's karaoke systems can be compact, powerful and easy to use with compatible TVs, phones, tablets and other music sources.
Many KBEATBOX models also offer portable PA and live-performance capabilities, including microphone mixing and instrument connectivity, making the range relevant to music, DJ and audio retailers as well as home entertainment stores.
As an authorised partner, your store becomes a destination where customers can see, touch, hear, compare and purchase KBEATBOX and Soncamedia products.
The Display Stand Concept
Our proposed KHE Experience display is approximately 2.4m wide × 2m high, designed to showcase the range in a clean, professional, branded retail format.
- Approved KHE Experience Partner and KBEATBOX / Soncamedia branding
- Premium presentation of the product range
- Demo-ready layout so customers can experience and compare products
- QR code access to product videos, buying guides and online support
- Ready-to-sell stock to support immediate purchases
Already have suitable retail fixtures? We're open to approved alternative display arrangements that meet our branding, demonstration and customer experience standards. The purpose is a great in-store experience, not a particular piece of shopfitting.
A Genuine Point of Difference for Retailers
Many retailers compete in crowded Bluetooth, party speaker and home entertainment categories. KBEATBOX and Soncamedia offer a demonstrable karaoke and audio experience that can complement an existing range and give customers another reason to visit.
Designed to Complement Products You Already Sell
Depending on the model, the range can work with compatible:
- Smart TVs and external music sources
- Phones, tablets and laptops
- Karaoke content and streaming services
- Microphones and instruments for portable performance use
This opens opportunities for home entertainment, music and audio retailers to demonstrate a complete solution rather than simply another speaker.
Exclusive Territory Opportunities
The KHE Experience Partner Network is designed around a limited number of carefully selected retail locations across Australia, rather than placing our products in every available store.
We have made provisions for a small number of partner locations in each state and territory, based on population, geography and customer demand. However, these are maximum allocations, not targets.
In some states, a single well-established retail partner may be more than sufficient to service the market.
Our priority is not the number of locations, but finding the right retail partners who can professionally represent KHE, KBEATBOX and Soncamedia, maintain local stock and provide customers with a genuine in-store experience.
Each partnership will be considered individually, with clearly defined territories and the opportunity to expand where customer demand supports it.
Partner Benefits
- Access to the KBEATBOX and Soncamedia product range at agreed dealer pricing
- Attractive dealer margins, providing opportunities for profitable sales across the KBEATBOX and Soncamedia range.
- A stock-focused initial investment, with the majority of the $15,000 starter package allocated to saleable products rather than expensive shopfitting or display infrastructure.
- Approved KHE Experience Partner branding and signage
- Authorised use of KHE Experience Partner Trademarks under the licence agreement
- Product training, setup guidance and sales support material
- Listing as an authorised partner on KHE.com.au
- Marketing exposure through KHE's website, social channels and customer education
- Customer referrals to your participating store where appropriate
- The opportunity to begin with a single-store pilot before considering expansion
The KHE Experience Partner program is designed to be a commercially rewarding retail opportunity, not simply another product display. With competitive dealer margins, a predominantly stock-based initial investment and the potential to generate sales from both existing store customers and KHE referrals, our aim is to build a sustainable and profitable partnership for both businesses.
Dealer Starter Package
The KHE Experience Partner starter package is designed to establish a fully stocked, professionally presented local destination for customers to experience and purchase the range.
From $15,000 ex GST
The proposed starter package includes 37 KBEATBOX / Soncamedia products delivered to your store, providing demonstration units alongside ready-to-sell stock, together with an initial one-year KHE Experience Partner licence.
The vast majority of the investment is in product inventory, not shopfitting. The display component is approximately $1,000 or less, depending on the agreed setup.
- Demonstration models and saleable inventory
- Branded display concept or approved alternative presentation
- Microphone demonstration setup and product information
- Setup guidance and product training
- Approved use of KHE Experience Partner signage, branding and trademarks for the licensed location, subject to the agreement
- Authorised partner listing and customer-referral support
Start with one store. We prefer to prove the opportunity through a practical pilot before discussing additional locations. Pilot arrangements, including any agreed stock return terms, can be discussed individually and confirmed in writing.
The KHE Experience Partner designation is reserved for approved locations that meet the agreed product range, stockholding, demonstration and customer experience requirements.
Who This Is Suitable For
We welcome enquiries from established retailers who can offer a professional demonstration environment, hold ready-to-sell stock and support customers locally, including:
- Music, instrument and DJ equipment retailers
- Audio visual and portable PA specialists
- Home entertainment retailers
- Family entertainment and lifestyle retailers
- Multi-location retail groups seeking a distinctive new product category
Register Your Interest
Could your store become the place we recommend to customers in your area? We'd welcome a conversation about a one-store KHE Experience Partner pilot.
Call 0403 927 371 or email tim@khe.com.au
Enquire About Becoming a Partner
